AI SEO Services for Shopify and eCommerce

A growing share of your buyers are finding products through ChatGPT, Perplexity, and Google AI Overviews before they visit any website. If your content is not structured for AI retrieval, you are invisible to that share and the gap widens every month. Shero audits your content structure and schema markup against what AI tools use to generate recommendations.

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Shopify Platinum Partner

16+

Years in business

500+

Projects Delivered

65+

Team Members

98%

Client Retention

3x

Orders from AI assistants, on flat traffic

Across 96 million sessions on the stores we run, AI assistants sent roughly the same number of visits as the year before and produced close to three times the orders. It is still a small share of total traffic. It converts better than anything else arriving.

4

Platforms we track you across

ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. We check where you appear in each, how the brand gets described, and which competitors come up when you do not.

4-6

Weeks to the first visibility change

Schema and content fixes start showing up in AI answers after 4 to 6 weeks. How long the rest takes depends on catalog size and how much of the content needs restructuring. We report the months where nothing moves as well.

Sept 2026

When Shopify let agents check out

An AI agent can now complete a purchase on an eligible Shopify store, Shop Pay included, without the shopper reaching your site. Agents read product attributes rather than photographs, so what your catalog exposes decides whether you are in the running at all.

"Working with Shero has been an exceptional experience. Their team’s dedication to innovation, attention to detail, and commitment to delivering outstanding results is truly commendable. Shero’s expertise has been instrumental in achieving our goals, and I highly recommend their services to anyone seeking excellence in their projects."

Rene Davis, Director of Digital Commerce, Event Network

Google is no longer the only place buyers search

A search results page gives ten answers and lets the buyer choose. A model gives one answer and names two or three brands inside it, so the question stops being where you rank and becomes whether you get mentioned at all. Models build that answer from structured data, entity coverage and content written as answers rather than as pages. Traditional SEO still decides most of it, because the sites models trust are largely the sites Google already trusted.

Why eCommerce brands run AI SEO with Shero

AI search optimization requires a different approach than traditional SEO. Here is how Shero builds visibility across both traditional and AI-driven search.

01

We start by auditing your store, not the category

Before anything is quoted we run the prompts your buyers actually use through ChatGPT, Perplexity, Copilot and AI Overviews, and record where you appear, who appears instead of you, and how the models describe your brand when they do mention it. Afterwards we run our Agentic Commerce Readiness Rest. You get the full transcript, not a score out of a hundred. If you take it to another agency afterwards, that is fine.

02

Models trust the sites Google already trusts

AI citation is not a separate channel you can buy your way into. The pages that get quoted are largely the pages that already rank, because the same authority and structure signals feed both. That is why our SEO team and our AI team are the same people, and why we will tell you if your traditional SEO is the thing actually holding you back.

03

More content is usually the wrong answer

Vendors in this space tend to respond to AI search by publishing more, which is the easiest thing to sell and the slowest thing to work. The pages you already have are usually the ones not being read. We restructure them instead: a summary at the top, specifications in a block a model can parse, and comparisons where a buyer would ask for one.

04

Shopify is already feeding your catalog to the assistants

Since March 2026 Shopify has been exposing eligible catalogs to ChatGPT, Copilot, Google AI Mode and Gemini by default, and since September an agent can complete the purchase without the shopper reaching your site. Agents read attributes, not photographs. Half of what decides whether you show up is product data quality rather than anything you would recognise as content work.

05

Schema and LLM signals

Schema markup is the most direct way to communicate product, organisation, and content data to AI search engines. Traditional Shopify SEO and AI SEO are coordinated , the same content and technical improvements that help Google also improve AI search visibility.

06

Sometimes this is not your problem yet

AI referrals are still a small share of traffic for most stores, and if your category pages are not ranking in Google, AI work will not rescue that. We will say so in the audit rather than three months into a retainer. The honest version of this service is sometimes a smaller one, and occasionally it is a different one.

Our Work

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Premium Chocolates

Sarris Candies

Looking to scale beyond a custom .NET platform that had become a ceiling rather than a foundation, the family-owned Pennsylvania institution partnered with Shero to migrate to Shopify Plus, delivering a mobile-first storefront, custom personalization features, and advanced ordering capabilities for both gift buyers and bulk purchasers.

Sarris Candies
Musical instruments and audio equipment

Alto Music

Alto Music, a longtime music retailer with loyal customers, collaborated with Shero to switch from Magento 2 to Shopify. They successfully maintained their popular Altobucks loyalty program while moving to a more user-friendly and cost-efficient platform. The transition ensured all loyalty benefits remained intact, and they achieved a 40% reduction in ongoing maintenance expenses.

Alto Music
Body jewelry and tattoo supplies

Painful Pleasures

Painful Pleasures is a long-standing supplier of body jewelry and tattoo supplies with a catalog of 40,000+ products. The brand partnered with Shero to complete a stalled Magento to Shopify migration and deliver the complex custom features their business depends on. They reduced ongoing maintenance costs and eliminated urgent site issues that had previously caused headaches by 40%.

Painful Pleasures
Drums and percussion instruments

Memphis Drum Shop

Memphis Drum Shop is a premier destination for drummers, offering a vast selection of drums, cymbals, and percussion instruments. Looking to reduce costs and modernize their platform, the brand partnered with Shero to migrate from Magento to Shopify with seamless ERP integration and 3 custom browsing features. They saw an increase of +22% in average session duration after launch.

Memphis Drum Shop

Most AI SEO audits identify content and schema gaps within the first two weeks.

Let's look at yours

Get an AI SEO Audit

How Shero's AI SEO engagement works

01

Audit, weeks 1 to 2

We run the prompts your buyers actually use through ChatGPT, Perplexity, Copilot and AI Overviews, and record where you appear, where a competitor appears instead, and how the models describe you when they do mention you. You get the transcript, not a summary.

02

Fix what the crawlers cannot read

Crawl errors, duplicate content, heading structure and anything blocking an AI crawler specifically. Content that cannot be retrieved cannot be cited, and this is the half most AI SEO vendors skip because it looks like ordinary SEO.

03

Schema and llms.txt

JSON-LD for products, reviews, FAQs and brand profiles, validated rather than just added. Then llms.txt and the metadata that tells a model what it is allowed to use and how to describe you.

04

Restructure the pages you already have

Summaries at the top, specifications in a block a model can parse, comparisons where a buyer would ask for one. On a large catalog we do this in templated passes against the product data rather than page by page.

05

Agentic Storefront configuration

We check what Shopify is exposing to ChatGPT, Copilot, Google AI Mode and Gemini, and fix the product data gaps that keep an agent from being able to buy from you.

06

Monthly monitoring

Which prompts you appear in, how the description changed, and which competitors moved. AI answers shift without notice, so this is reported monthly rather than at the end of a project.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Benchmade Knife Co.

"I wanted to take a moment to thank you all for a very successful launch! I know there was a lot of great work put in by everyone to make this happen. Our accounting and sales teams are thrilled to have this functionality working, and that means our customers are also taking full advantage of these enhancements.
We appreciate the partnership in the development and testing, and are looking forward to more enhancements in the future."

Bren Rafaelly

Head of Digital Transformation / Benchmade Knife Co.

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business. "

James McKenna

Senior Commerce & CX Manager / STX

Memphis Drum Shop

"Working with the Shero team was professional, efficient, and inspiring. The Shero development team was extremely competent and provided solid solutions for our needs, as well as addressing any bugs or issues that arose during the process. Working with Shero exclusively through video technology was a new concept for our team that forced us to embrace modern methods of communication that will likely benefit our future relationships and business endeavors."

Shaun Carman

eCommerce Manager / Memphis Drum Shop

Swag Golf

"We partnered with Shero for the SWAG site development. The dev was highly nuanced, specialized and complex. The Shero team went above and beyond. They were collaborative, organized and professional, consistently setting expectations clearly and usually exceeding them."

Matt Kaminsky

Co-founder & Managing Director / Swag Golf

And you?

Let's build something great together.

Ready to scale your eCommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email
[email protected]
Locations
New York • London • Helsinki • Tirana