Justrite

JustRite Safety Group had four separate Magento Open Source stores for four different brands. Shero's task was to merge them into a single unified site while retaining each brand's independent catalog, merchandising, and fulfillment. The goal was to allow customers to shop multiple brands and check out in a single shared cart.

After a deep-dive discovery phase, Shero identified opportunities beyond checkout to improve customer experience across SEO, search, shipping, and more. The solution was a Magento multi-store megasite where each brand keeps its own catalog but shares a single checkout process, allowing one order to contain items from multiple store views combined into a single cart.

Shero executed a smooth data migration, bringing over product, customer, CMS, and blog data from all four individual sites to the megasite without disrupting customer order access during the process. A performance-focused front end was built based on a streamlined design. Key integrations added included Bazaarvoice for reviews and Q&A, Klevu for search, ShipperHQ for shipping rates, and Vertex for taxes. A custom ERP integration and a Breeze module implementation for improved performance were also delivered.

Consolidating four separate stores into one while preserving each brand's independent catalog, stock, and fulfillment required careful architecture and a thorough data migration that kept existing customer order history intact throughout the transition.